Golden State Warriors star Steph Curry and a group of investors invested $37 million into an eSports company called Swift.
The investment will cover Swift’s other business segments, including its influencer content network, analytic web services like Fornite Master and esports organization TSM.
The Series A money will allow for extensive growth within the companies, especially in such a booming industry.
According to Forbes, the company will use $10 million of the fund for acquisitions and investments in the gaming space, while $20 million will be allocated for both franchising fees and a new 15,000-to-20,000-square-foot eSports facility in Los Angeles.
Other Series A investors include three-time NBA champion Andre Iguodala and Hall of Fame NFL Player Steve Young.
Stephen Curry on Twitter
Hyped to be part of what @TSMReginald is building with @TSM. #letsgetit https://t.co/H31fPha2uX