NIL deals have been happening across college football, but Michigan quarterback Cade McNamara signed a unique agreement this past week that will pay him in cryptocurrency.
Last week, More Management, LLC – a Los Angeles-based cryptocurrency company that specializes in membership services and digital collectables – announced the deal with McNamara, who will promote the company on social media and make appearances at live events.
Honored and thrilled to be a part of the team!! https://t.co/mCA3Z2LNXM
— Cade McNamara (@Cademac_12) August 27, 2021
Under terms of the deal, Cade McNamara will receive payments in cryptocurrency, a growing alternative currency made popular by Bitcoin.
As for the Michigan Wolverine football program as a whole, all players on the roster are eligible to participate in a licensing agreement with the athletic department’s official retailer – The M Den, to sell personalized jerseys. The deal will pay each player per jersey sold.