Jerry Jones isn’t aware of the innuendo that specific terms have. For instance, the owner of the richest franchise in the National Football League has been using a phrase that is more than borderline sexually suggestive by accident, and it’s both troubling and hilarious at the same time.
During a live broadcast at AT&T Stadium for ESPN’s popular show “First Take,” Jones discussed the famous hard work ethic that made him a billionaire and revived some familiar language.
Jerry Jones drops a "glory hole" reference on ESPN's First Take. pic.twitter.com/YYFkaO0S5z
— Rob Tornoe (@RobTornoe) August 25, 2022
“I can’t tell you how many times in my life when I’ve had it handed to me in a lot of different ways, but I went back to work, got up on Monday morning, and there it was, glory hole,” Jones said to Cowboys hater Stephen A. Smith.
The phrase, which has a sexually charged meaning, has been used by Jones before and actually has another meaning in one of the industries that made him rich, oil drilling. A glory hole is an excavation into the sea floor designed to protect the wellhead equipment installed at the top of a petroleum well from icebergs or pack ice.
Jones’ life can vie for the title of the most interesting man in the world. He is the former co-captain of the University of Arkansas and won a national championship in 1964. After many failed investments, he moved into the oil business and surprisingly hit paydirt instantly. His name began to ring bells as an oil wildcatter, a prospector who sinks exploratory oil wells, and he made his first million in oil investments in the 1970s.
Confirmed, Jerry Jones big glory hole guy https://t.co/YjCMZ6Kpxf
— The Last Spaghetti Bender (@Mallozzi_1026) August 25, 2022
In fact, Jones is still invested in drilling opportunities in Dallas, becoming the controlling shareholder in Comstock Resources, a publicly traded Texas oil and gas company, in 2018. So, needless to say, Jones was talking about another dimension of the glory hole.
However, it did not stop the internet from running amok with childish gibes about his penchant for using the phrase.
He said it before, ten years ago, when discussing his hopes for “America’s Team.”
“For me, it’s a reminder. I, too, have been here 23 years. And it is a reminder I’ve been here when it was glory hole days, and I’ve been here when it wasn’t. And so, having said that, I want me some glory hole.”
However, Jones clearly understands business, with or without accidental pseudo-sexual references. The Dallas Cowboys are worth $8 billion, the first NFL franchise to reach that level of value. Their 14th consecutive year as the most valuable team in all sports worldwide. Additionally, the Cowboys are the first team to generate over $1 billion in revenue, due to lucrative sponsorships like a 10-year, $200 million deal with Molson Coors.
In 2021 alone, the Cowboys led the league in the advertising and sponsorship category bringing in over $220 million in stadium advertising; more than double that of any other team.`
Jerry Jones renames AT&T Stadium The Glory Hole https://t.co/RuGs2z06WV
— Mother Fucker Jones (Charlie Heat Version) (@mfjones69_) August 25, 2022
Jones has been in hot water before for his words, like when he declared that Cowboys players must stand for the national anthem during the Colin Kaepernick peaceful protest.
“Our policy is that you stand at the anthem, toe on the line,” Jones said during a news conference in 2018 at the team’s training camp site in Oxnard, California.
Football’s biggest boss must learn to curb his enthusiasm for oil terminology; the world will never be ready.