Atlanta Falcons Are About That Hard Knocks Life

The Atlanta Falcons' 2013 season didn't go nearly as well as they'd planned. In fact, it was like they followed their blueprints for the season–upside down. Instead of contending for a Super Bowl title, the Falcons floundered to a 4-12 record. The Falcons aren't exactly known for their extroverted personalities, but that may change this summer. 

For its ninth installment of Hard Knocks, HBO will be chronicling their journey back to being an elite NFC team. At the very least, it'll provide Roddy White with an opportunity to raise his profile as his skillset begins to rapidly decline. The series will premiere on Aug. 5 and air every Wednesday through the season finale on Sept. 2.

Via Atlanta Falcons:

We are excited about the opportunity to give our fans a behind the scenes look at what it takes to prepare an NFL team for the rigors of a 16-game regular season and beyond,” said Falcons Owner & Chairman Arthur M. Blank. “This marks the first time that our franchise will be featured on HARD KNOCKS and we look forward to showcasing our great players and coaches to football fans all across America.”
 
The award-winning documentary will focus on the daily lives and routines of Falcons players and coaches and showcase the club as it prepares to do battle in the always competitive NFC South Division of the NFL.
 
“We are thrilled that the ninth edition of the HARD KNOCKS series will spotlight the Atlanta Falcons,” said Ken Hershman, President of HBO Sports. “It’s exciting to feature a team, a franchise and a city for the first time on HARD KNOCKS. We are grateful to Head Coach Mike Smith and the entire organization for agreeing to participate and look forward to what we expect to be one of the few summertime programs that is truly appointment TV and we can’t wait for the premiere on August 5th.”
 

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