NEED TO KNOW: Bobby Joseph

    Bobby Joseph is all about creativity. Known for creating ideas with the world’s largest brands like Nike, McDonald’s, and Moet. But in some circles, Joseph is best known for his huge deal with Reebok and Jay-Z when he initiated and designed the S. Carter Shoe Collection. Now, as he expands his BOBBY JOSEPH brand – a signature line and web shop – Joseph is poised to take the world of fashion to a new, creative, fashion forward, level. Check The Shadow League exclusive video interview.