Zion’s chosen a marketing machine and has Da’ Bayou on lock, so the only place AD can go to keep up is NYC.
The Zion Effect is assured to continue as Zion Williamson embarks on his NBA journey with the announcement that he has signed with CAA. The lauded agency has basically won the rights to profit off of Zion’s billion-dollar persona, freakish skills and compelling existence.
“This was like a moon landing to sign Zion Williamson.”
New Orleans has a new General manager in Trajan Langdon and has been blessed with a franchise piece that is considered one of the biggest college basketball stars to ever come into the pros. For weeks, social media, talk shows, and barbershop convos were dominated with discussions about Zion Williamson’s trade possibilities, sneaker deals and future agents.
Rumor has it that Jay-Z and Roc Nation sent a private plane for him to try and court the former Duke star and he sent it back. There was a historic rush on Zion by agencies tripping over themselves to get a crack at the marketing champ, but he basically calls his own shots and whatever deal he struck with CAA was to his financial liking.
— CAA Basketball (@CAA_Basketball) May 30, 2019
With the Pelicans totally committed to Zion, Executive Vice President of Basketball Operations David Griffin has been trying to burn the candle at both ends by also meeting with his “former” franchise player Anthony Davis and trying to convince him to stay in New Orleans and play with the new king.
The two reportedly met for lunch and are expected to continue the dialogue.
But Davis had made it totally clear that he doesn’t want to remain in New Orleans. He’s been a superstar in that town for his entire career and now a younger superstar is moving in and getting more props without ever playing a game.
The drama from last season can’t be reversed. If anything, Davis will hate his situation more with Zion present.
AD knows that the only way that he can receive similar media attention to what Zion is sure to receive, is to get traded to the Knicks, who hold the third pick in the 2019 NBA Draft.
If he’s able to swing that — and reports are saying that he wants to go to New York — Davis could become just as marketable, popular and lauded as Zion. He definitely has the game. In NY, he could finally get the fame.
Further proof that The Zion Effect is already at work in the NBA.