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Isiah Thomas’ Cheurlin Champagne Hits Sam’s Club, Target and Walmart

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In celebration of his award-winning champagne, NBA Hall of Famer and entrepreneur Isiah Thomas formally announces Cheurlin Champagne will hit shelves in Sam’s Club,...

Isiah‌ ‌Thomas’‌ ‌Award-Winning‌ ‌Cheurlin‌ ‌Champagne‌ ‌Launches‌ ‌E-Commerce‌ ‌Storefront‌ ‌‌ ‌

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‌The‌ ‌official‌ ‌champagne‌ ‌of‌ ‌the‌ ‌National‌ ‌Basketball‌ ‌Players‌ ‌Association‌ ‌partners‌ ‌with‌ ‌Thirstie‌ ‌Inc.‌ ‌to‌ ‌build‌ ‌an‌ ‌innovative‌ ‌“DTC”‌ ‌purchase‌ ‌option‌ ‌for‌ ‌consumers‌ ‌on‌ ‌the‌...

1-Year Anniversary of Isiah Thomas’ Historic Cheurlin Champagne, NBPA, THINK450 Partnership

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It's the one-year anniversary of the first time in history that the NBA's Players Union partnered with one of its players in the business...

Isiah Thomas Continues To Lead Through Latest Venture With Cheurlin Champagne

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NBA Hall of Famer, TV analyst and business mogul Isiah Thomas III is at it again, pushing the boundaries of business and the path...

NBPA Announces | Payne Brown Stepping Down As President Of THINK450

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The National Basketball Players Association  announced today that Payne Brown, the President of the NBPA’s licensing arm THINK450, will step down as President, effective September 13, 2021. Brown will...

MARCH MADNESS TOURNEY TITANS: Isiah Lord Thomas III

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Long before he became an NBA icon, two-time champion, and eventual business mogul, Isiah Lord Thomas wrote the opening chapters of his legendary story...

Isiah Thomas Continues To Blaze Trails, Investing $3M Into Cannabis Company One World Pharma

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After smashing the glass ceiling by becoming the first African-American to own his own wine vineyard and 100 percent of his company (Cheurlin Champagne)...

Ultimate Hustler: Snoop Dogg Partners With 19 Crimes On ‘Snoop Cali Red’ Wine

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Snoop Dogg has entered a multi-year partnership with 19 Crimes, the first winery that uses augmented reality to bring their labels to life. He's slowly...
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